Sunday, November 11, 2007
Quick Response Code !
QRCode has been invented by Denso-Wave in 1994. It is a code containing information, like a code bar in 2 dimensions.
In Japan associated with SMS, it is working great. In the street, in the subway, you can find QRCodes, eventually send them to decrypt and win couponing. From this technology you can imagine some amazing micro promotionnal operation for a baker (get some fun by following a sort of quest, and you finaly arrive in a bakery with some discounts if you say the magic word).
Here, the colorized image represents the first 12 stanzas of the famous poem of Lewis Carroll "The Walrus and The Carpenter". This is about 2300 characters, encoded in binary mode.
Labels: SMS QRCode Japan
